Over the past few years, consumers have shifted many habits in how they purchase goods and services online – and these trends have been visibly accelerated by the pandemic.
During this time, global e-commerce sales grew a whopping 32.4% from 2019 to 2020 and are forecast to increase another 6.8% in 2021.
Luckily for businesses, so has the Microsoft Search Network – adding 82 million searches globally, while retaining a valuable audience that spends 22% more than the average internet searcher.
Download this insightful guide to discover six predictions for the 2021 holiday season and how advertisers can help consumers make it mean more this year.
