The Forecasting Imperative

For many manufacturers today, model-based forecasts are no longer relevant due to ongoing global disruption. Instead of relying on these traditional models, manufacturers can look to sales teams to play a critical role in developing a clear forecast picture that is based on actual customer needs.

This paper examines the risks associated with current forecasting and ordering within the supply chain, and suggests ways to reinvent the value chain through thoughtful customer-centric digitization, in order to meet the immediate needs of the manufacturing ecosystem and in the long term, develop a more resilient manufacturing ecosystem.

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