The result: enterprise-level SaaS solutions
are now earning a combined 20 billion USD
in quarterly revenues for their vendors1, a
mark nearly double that of 2016. That rate of
growth is the industry’s present and future –
Gartner projects the SaaS space will grow by
almost 53% between 2019 and 20222.
Those revenue levels, combined with a
customer base that increasingly relies on
streamlined SaaS solutions, paint a clear
picture for vendors: staying competitive
requires a scalable and cost-controlled
SaaS product offering that can fit market
expectations, open up new revenue streams
and monetise new customer segments.
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