Heartland Coca-Cola Bottling Company faced a challenge that many logistics leaders recognize: without real-time fleet visibility, operational inefficiencies drove up costs and created service-level inconsistencies.
To address these challenges, they adopted Descartes’ route execution and fleet performance management solution, enabling them to make data-driven decisions that improved efficiency, reduced costs, and strengthened service reliability.
This webinar summary delivers practical insights into how Heartland Coca-Cola modernized its fleet operations and adopted a proactive, intelligence-driven approach. Designed for logistics professionals focused on operational excellence, this summary explores how to shift from reactive fleet management to a data-driven strategy that drives measurable business impact.
