Digital Transformation in the New Normal: The Importance of Building Resilient Businesses

The COVID-19 pandemic presented an opportunity to accelerate digital transformation. Companies that pivoted quickly to resume operations with a remote workforce, migrated customer support to virtual call centers, reconfigured supply lines around quarantines and adopted multiple channels for sales and customer communications suffered the least.

The pandemic has drawn the virtues of business agility, organizational resilience, and robust communications in sharp relief. It has also brought home the importance of anticipating crises and having response strategies in place before they strike.

Having a critical event management platform in place can be the cornerstone of a digital transformation strategy. Organizations that use the lessons they have learned to make themselves more resilient will emerge stronger and better prepared for whatever unknown challenges lie ahead.

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