Around the world, the COVID-19 pandemic is having a substantial impact on the entire media and entertainment ecosystem, creating both opportunities and challenges.
At-home media consumption has reached historic highs due to social distancing, while the content production business has been largely halted. Some of the most valuable media content across the globe – like live sports – are postponed or cancelled, leading to massive impact on advertising and brand engagement.
Digital technologies can play an important role in helping media & entertainment companies respond to the current disruption and prepare to come out of this crisis stronger. In this e-book, you’ll learn:
- How the COVID-19 pandemic is disrupting the full media & entertainment ecosystem
- The implications for media players, and how some are reacting
- How Salesforce can help stabilize, re-open the workplace, and grow and thrive in the longer run
Complete the form to download the Whitepaper.
